Social Media

A guarantee for success

April 30, 2009

If I take in all the news that surrounds us on a daily basis, from the Internet, television, magazines, etc., the last word that comes to my mind is confidence. Oddly, this is one of the most important words that we should be focused on. Our industry is built on enjoyment. It’s even in our industry... Read more »

Expanding your marketing campaign

April 30, 2009

Did you know that NASCAR fans are 82 percent more likely to buy a motorcycle than a person who’s not an auto racing fan? Did you know the No. 1 pastime for snowmobilers when they’re not riding is camping? Since a lot of my job consists of talking to experts in the powersports industry, I... Read more »

ARI acquires Channel Blade Technologies

April 28, 2009

ARI, a supplier of electronic parts catalogs and marketing services, is acquiring the assets of Channel Blade Technologies Corp., a provider of Web sites, lead management and marketing automation solutions in the marine and recreation vehicle markets, the company reported in a statement this morning.... Read more »

Kawasaki enters new retail financing agreement with Sheffield

April 28, 2009

Sheffield Financial will begin to offer installment retail financing for Kawasaki Motors Corp., U.S.A customers, the two companies announced in a press release. The retail financing program will apply to motorcycles, ATVs, PWC, Mules and Teryx, the release stated. Sheffield Financial, headquartered in... Read more »

‘Industry Insiders’ blog debuts today

April 28, 2009

Powersports Business editors is teaming up with executives from around the industry to create a new industry forum, called “Industry Insiders.” The blog, which debuts today, will feature insights from a number of industry officials, including OEM executives, legal experts, dealer consultants, dealer... Read more »

CARB approved S&S to sell new build custom bike engines

April 28, 2009

The California Air Resources Board approved S&S Cycle to sell engines for new build custom bikes in California, reported S&S Cycle. The engines covered by the executive orders are the S V100C, V113C, V124C and X117C. All of these engines are intended for “new build” custom motorcycles.... Read more »

U.S. House to hear bill that will possibly close 24 million acres to OHV

April 28, 2009

The U.S. House Committee on Natural Resources is scheduled to hold a hearing May 5 to consider a bill that will possibly close more than 24 million acres of public lands in western states to off-highway vehicles, according to a press release from the American Motorcyclist Association (AMA). The bill... Read more »

Recession proof your dealership

April 27, 2009

Most dealer principals are in the motorcycle business because they’re passionate about motorcycles, not because they love to compile and analyze financial data. While being an enthusiast is certainly an important part of being successful in this industry, passion and enthusiasm alone won’t... Read more »

KTM worldwide sales decrease 22 percent in its first half

April 24, 2009

Austrian manufacturer KTM reported its worldwide sales have dropped more than 20 percent for its first half. The OEM sold 32,034 vehicles, a drop of 31 percent for its first half compared to the previous-year period. Overall worldwide sales fell 22.6 percent to $295 million, KTM reported. Despite the... Read more »

S&S Cycle acquires Crane Cams assets

April 24, 2009

S&S Cycle has acquired a variety of assets from Florida-based Crane Cams Inc., the company reported in a statement Thursday. Crane Cams closed its doors in February and held a liquidation sale. The assets include inventory, intellectual property and trademarks for all Crane automotive and motorcycle... Read more »

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