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Motor Trike celebrates 20 years at anniversary rally

mt1-web

November 19, 2014

News release On October 25, hundreds of trikers and bikers rode to Troup, TX, headquarters of Motor Trike, Inc. to celebrate 20 years in business. Almost 700 people traveled from all over the country and abroad to show off their Motor Trikes and tour the manufacturing facility. Guests came from as far... Read more »

PWIA receives safe boating practices award

November 18, 2014

News release The Personal Watercraft Industry Association (PWIA) announced today that it has been awarded the National Association of State Boating Law Administrators’ (NASBLA) Seal of Safe Boating Practices for its Personal Watercraft (PWC) Renter Orientation DVD & Checklist. NASBLA’s seal certifies... Read more »

Webinar to feature industry technology companies

November 18, 2014

News release Technology leaders in the powersports industry will share their latest developments in an upcoming special webinar from Dominion Powersports Solutions. The hour-long online presentation will also feature a look at how emerging technologies could play a vital role in the powersports industry... Read more »

In case you missed it: Industry calls for action against side-by-side regulations

November 18, 2014

Earlier this month, the U.S. Consumer Product Safety Commission voted 3-2 to push forward a proposed rule for mandatory product standards for recreational off-highway vehicles. Now the industry is asking for help in fighting the rule. Americans for Responsible Recreational Access is asking members to... Read more »

Girly or Tom Boy: Who loves you?

Leslie Prevish, Founder -- Prevish Marketing
November 17, 2014

The first question in marketing to women is, “What type of woman are you targeting?” Segmentation by demographics is one way, but discovering her core personality is the best. One option is to evaluate where she sits on the “girly” vs. “tom boy” spectrum, or how much she leans tomorrow more... Read more »

StreetFX goal: Less product, more turns

November 17, 2014

New approach allows dealers to lighten inventory By Liz Keener Managing Editor Inventory control has been a hot topic over the past few years. Dealers want enough product to draw customers in and to close sales, but they also don’t want to have too much cash tied up in too many products. Luckily for... Read more »

Snowmobile shows heavy on consumer support

November 17, 2014

Big East, Rocky Mountain both draw large crowds If consumer enthusiasm at snowmobile consumer shows is any indication, snowmobile dealers would be wise to get in full preparation mode for the upcoming sled season. Held at the Oncenter in Syracuse, N.Y., and presented by Powersports Business parent company... Read more »

Bell unveils Moto-9 Flex motocross helmet

November 17, 2014

Bell Helmets has introduced the Moto-9 Flex, its newest motocross helmet offering a radical advancement in managing energy across the wide array of impact scenarios common with off-road motorcycling. At the heart of the Moto-9 Flex is Bell’s exclusive “progressive layering” technology — a system... Read more »

Off-road riders have Risk Racing in their corner

November 17, 2014

Apparel, helmets added to help promote motocross brand By Liz Keener Managing Editor Risk Racing never set out to be a motocross gear company. In fact, as owner James Burry explains, the Mooresville, N.C.-based company is more focused on inventing new parts and accessories that help off-road riders... Read more »

Schuberth SR1 now offered in black-and-white

November 17, 2014

Schuberth North America announced it is expanding its helmet offerings by adding a new colorway for its flagship SR1 helmet, a gloss white shell with stylistic blacked-out chin vents, top vents and spoiler. The included clear visor is easily interchangeable with a dark smoke accessory visor for an even... Read more »

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