April 16, 2004
Filed under Archives
Overall dealer profitability, as measured by Top Gun dealers nationwide, fell in November to 2.6%, down from 7.4% in October. Overall net profit for the year through November was 7.0%, off from the 7.6% YTD figure recorded in October and the 8.7% in November 2002.
Showroom traffic also declined in November. Traffic was down 4% in November, compared to November 2002. By comparison, traffic was down 3% and 2% in September and October, compared to the same months last year.