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Caliber packaging gets new look


September 19, 2014

The folks at Caliber have been the authority in trailer accessories since the early 1990s and are innovators for snowmobile loading and transportation solutions. At the forefront of their product offering is the wide range of glides and traction options for snowmobile trailers. Up until now, all Caliber... Read more »

Warner wins fifth straight LB2CAT race

September 19, 2014

Craig Warner made it one more for the thumb aboard a Kawasaki Ultra 310R. Warner won his fifth consecutive offshore national championship last month when he captured the 58-mile Long Beach to Catalina and Back Offshore National Championshp PWC race, know to many as The LB2CAT.

Florida GM Stickney takes on new role

September 19, 2014

Nate Stickney, formerly general manager at DeLand Motorsports, a 2013 Powersports Business Power 50 dealership in Florida, is now a partner at Sky Powersports North Orlando. Stickney partnered with Roc Northey of the Sky Powersports Group to acquire the existing dealership. Sky’s group expands to... Read more »

Riding Empowered

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September 17, 2014

Riding enthusiast opens women’s apparel shop in South Dakota Doris Schumacher, owner of the Ride Empowered women’s motorcycle apparel boutique, believes the store might be the only one of its kind in the Midwest. Either way, Schumacher is convinced her latest undertaking in Sioux Falls, S.D., is... Read more »

Sturgis Rally unveils 75th anniversary logo

September 17, 2014

With the 74th Sturgis Motorcycle Rally in the books, Sturgis Motorcycle Rally, Inc. (SMRi) is confident in the impact it had on the Sturgis community as a whole, with more officially licensed merchandise than ever before for sale. As stewards of the Sturgis brands, the volunteer board of SMRi feels... Read more »

Verdugo joins Ducati North America

September 17, 2014

Nathon Verdugo Nathon Verdugo has been hired as public relations manager for Ducati North America. Verdugo will oversee all PR activities for Ducati North America and will be based at the company’s headquarters in Cupertino, Calif., where he will report to the marketing director Arrick Maurice. Verdugo... Read more »

Almanac predicts colder winter for much of U.S.

September 17, 2014

The Farmers’ Almanac is predicting a colder winter for much of the U.S. this winter, according to a press release distributed in August by the International Snowmobile Manufacturers Association. The publication has been predicting the weather since 1818 and touts an 80-percent success rate. The 223-year-old... Read more »

Parts Unlimited, Drag Specialties hire sales reps

September 16, 2014

Parts Unlimited has announced the hiring of three new sales representatives. Andy Munsterman (North region) has been racing and riding motocross and snowmobiles for 20 years, including AMA Hare Scrambles and WSA Snocross. He will be covering the Eastern Dakotas and Western Minnesota. Don Buss (North... Read more »

Wall joins VP Racing Fuels

September 16, 2014

VP Racing Fuels announced the appointment of industry veteran Chris Wall as chief marketing officer. Chris Wall “Given the growth of the company in size and complexity, there’s a need for a senior-level leader to energize our strategic marketing plan over the long term,” Alan Cerwick, president... Read more »

Weaver Fever catches on in Buffalo, N.Y., area

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By Liz Keener, Managing Editor
September 16, 2014

It’s clear that the Buffalo, N.Y., area has caught Weaver Fever. Weaver Fever isn’t an ailment that’s going to leave powersports enthusiasts sick in bed all day. Instead, it’s the rush of excitement that comes with buying and using vehicles purchased at Bob Weaver’s Motorsports & Marine... Read more »

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