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DragonFire wins Mint 400


March 18, 2015

News Release They say the third time is a charm … and in the case of DragonFire-sponsored Pro Unlimited UTV pilot Lacrecia Beurrier this is certainly true.  She beat the odds in Las Vegas and won the legendary Mint 400 this past weekend! Since the inaugural event back in 1967, the 400-mile race through... Read more »

Riders can take virtual trip to Sturgis on a Victory

March 18, 2015

Powersports enthusiasts who attended recent International Motorcycle Shows were the first to try a virtual ride to Sturgis, S.D. courtesy of Victory Motorcycles. The Minnesota-based brand wanted to promote itself in a new and exciting way, partnering with Oculus Rift and produced by digital agency space150,... Read more » releases new ad option for dealers

March 18, 2015

News Release Motorcycle and powersports dealers are set to rev up their business following today’s launch of several new listing products that work with both mobile and tablet devices. They give dealers a powerful new way to reach more buyers on and its other sites,,,... Read more »

Honda announces 2016 ATVs

TRX90X feat

March 18, 2015

News release In Honda’s first powersports announcement of the new model year, America’s top-selling ATV manufacturer revealed a number of exciting and full-featured ATVs for 2016. With a proven record of quality and reliability, Honda ATVs have consistently been the top choice among U.S. customers... Read more »

City unanimous in support of dealership’s 56,300 square-foot store

March 18, 2015

Grand Rapids, Mich.-based Fox Powersports announced today that it has received unanimous site plan approval from the City of Wyoming Planning Commission for the development of a 56,300 square foot Powersports Superstore on 7-acres at 4500 Clyde Park Avenue SE, located at the intersection of Clyde Park... Read more »

Wandell to give university’s commencement speech

Keith Wandell, Engine Lab HDU, portrait, 121158

March 17, 2015

The day after his retirement as Harley-Davidson CEO goes into affect, Keith Wandell will be delivering a commencement address at Ohio University in Athens, Ohio. Wandell is retiring from Harley-Davidson on May 1 and speaking at the graduation ceremony May 2, The Athens Messenger reported. Wandell grew... Read more »

Report: OEM’s CEO takes home $31.3 million in 2014

March 17, 2015

Polaris chairman and CEO Scott Wine was compensated a total of $31,349,579 during the 2014 calendar year, the Star Tribune reported. Wine’s salary was $968,654 for 2014, however he also earned more than $22.9 million in exercised stock options, realized nearly $6 million in vesting shares and received... Read more »

Indian recalls certain 2015 Scouts


March 17, 2015

Indian Motorcycle Company announced a recall for certain 2015 Scout motorcycles due to a problem with the rear brake master cylinder. The specific models include: N15MSA00AA, N15MSA00AH, N15MSA00AR, N15MSA00AS, N15MSA000BA, N15MSA00BH, N15MSA00BS, N15MSA00CA AND N15MSA00CS. These bikes were manufactured... Read more »

H-D dealer celebrates first Sunday open in Missouri


March 17, 2015

Last summer, a Missouri law went into effect that allows motorcycle dealerships to be open Sundays in the state. Gail’s Harley-Davidson in Grandview, Mo., received many more customers than expected when they extended their hours this past weekend, according to a report on Fox 4 KC. Owner Gail is excited... Read more »

Roland Sands Design builds a gem for Anthony Kiedis of the Red Hot Chili Peppers


March 13, 2015

Roland Sands Design gave us a Friday afternoon must-click today to let us know all about the Road Glide build they did for Anthony Kiedis of the Red Hot Chili Peppers. They had some parts help from their friends at S&S Cycle, Performance Machine, Progressive Suspension and others during the build. The... Read more »

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