Social Media

2015 Sea-Doo lineup offers Spark custom options


October 31, 2014

All full-size models get new Radio Frequency key BRP’s 2015 Sea-Doo lineup offers several new accessories and colors while providing greater customization for the popular Sea-Doo Spark model. “In 2014, BRP’s Sea-Doo line had one of its strongest years in over a decade with the introduction of... Read more »

Industry CEO named Entrepreneur of the Year


October 30, 2014

José Boisjoli, President and Chief Executive Officer of BRP — a world leader in the design, manufacturing, distribution and marketing of motorized recreational vehicles and power sports engines — is this year’s Entrepreneur Of The Year Québec winner. The sky is the limit for gravity defying entrepreneurs... Read more »

‘Strong retail demand/deposits’ for Polaris products, analyst says


October 30, 2014

Both the Polaris Slingshot and Indian Scout “have strong retail demand/deposits,” according to a research note provided to Powersports Business by RBC Capital Markets analyst Joe Spak. Spak provided takeaways after hosting management meetings with Polaris executives, including COO Bennett Morgan... Read more »

MIC announces 2015 Board of Director election results


October 29, 2014

News release The Motorcycle Industry Council members have elected Arnold W. Ackerman and Andy Leisner to each serve two-year terms on the 2015 MIC Board of Directors. In addition, Don Emde has been reelected to the MIC board to serve a two-year term and will be returning for his 14th year of service... Read more »

Polaris celebrates 60 years with NYSE closing bell ceremony


October 29, 2014

News release Polaris Industries Inc. (NYSE: PII) today announced it will celebrate the Company’s 60-year anniversary with a Closing Bell ceremony from the floor of the New York Stock Exchange. Chairman and CEO Scott Wine and a number of key Polaris executives and team members will participate in the... Read more »

Power 50 dealer selection an ideal social media driver


October 29, 2014

The 2014 Powersports Business Power 50 dealers outdid themselves when it came to social media coverage of their selection. A total of 13 dealerships celebrated their selection on social media, with a total of 635 likes/favorites. Additionally, the posts garnered 63 comments from their fans, along with... Read more »

2015 Polaris models get industry partners


October 29, 2014

Millennium Technologies, Fox Shocks part of new lineup Millennium Technologies has added a massive project to its resume. Through a new partnership with Polaris Industries, all 2015 Polaris Scrambler XP 1000 and Sportsman Touring XP 1000 model ATVs will now come directly equipped with engine blocks that... Read more »

Analyst: ‘Powersports industry outlook remains stable’


October 28, 2014

Wells Fargo Securities analyst Tim Conder, in a research note provided to Powersports Business, reports that the “powersports industry outlook remains stable and [Polaris] is well positioned to generate further modest share gains.” Conder notes that during Q3, “[Polaris] gained share in all business... Read more »

Accessory manufacturer hits a home run with video (video)


October 28, 2014

View the video by clicking here. Curiously, there’s not a verbal mention of the brand or product in the video, but it’s well done in a myriad of ways.

First phase of Mississippi’s Rattlesnake Bay OHV Trails reopens


October 27, 2014

OHV trails had been closed for 11 years About 25 riders and supporters celebrated the reopening of phase one of the Rattlesnake Bay OHV Trails in Mississippi’s DeSoto National Forest in September, the American Motorcyclist Association announced. The Friends of Rattlesnake Bay off-highway-vehicle... Read more »

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