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Big East snowmobile show brings strong consumer turnout

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October 7, 2014

If consumer enthusiasm at the 21st annual Big East Powersports Show held over the weekend in Syracuse, N.Y., is any indication, snowmobile dealers would be wise to get in full preparation mode for the upcoming sled season. Held at the Oncenter and presented by Powersports Business parent company EPG... Read more »

Suzuki’s August sales boosted by RM-Z

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October 6, 2014

Motocross bikes up 40 percent at retail compared to 2013 Suzuki Motor of America, Inc. (SMAI) and its dealers celebrated the end of summer with a strong start to the traditional ATV sales season. For August, Suzuki scored sales gains in sport ATVs and utility sport ATVs, for a combined 23-percent rise... Read more »

Lightspeed joins ADP spinoff CDK Global

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By Liz Keener, Managing Editor
October 6, 2014

Dealers should notice little change with new company What was formerly known as ADP Lightspeed is now operating under a new name with a new company. Though the powersports, marine and RV division of the new company will keep the Lightspeed branding for its products, the division will be known as CDK... Read more »

Polaris receives honor from Boy Scouts of America

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October 3, 2014

Polaris Industries Inc. received a one-of-a-kind print from the Boy Scouts of America (BSA) in appreciation for its commitment to a 10-year partnership to provide age-appropriate vehicles, safety equipment and safety instruction to BSA camps across the nation. This token of appreciation was presented... Read more »

East Coast Snocross, FXR form marketing partnership

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October 3, 2014

Officials at Clarksburg, Mass.-based East Coast Snocross (ECS) announced a new three-year marketing partnership with high performance snowmobile outerwear manufacturer FXR Factory Racing, Inc. FXR is the official outerwear supplier for International Series of Champions’ (ISOC) AMSOIL Championship... Read more »

Sea-Doo X-Team back to defend 21 world titles at Lake Havasu; plus, Vanilla Ice concert

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October 2, 2014

News release BRP is bringing the world leading Sea-Doo X-TEAM to the 2014 IJSBA World Finals to defend the historic number of racing World Championships claimed in 2013. The Sea-Doo events team will Spark Some Fun during the World Finals, taking place in Lake Havasu City, AZ, through Oct. 12, orchestrating... Read more »

Laura Lemco previews her PSBI@AIMExpo seminar in the Service & Operations Track (video)

lauralemco

October 2, 2014

Laura Lemco, owner of Motorcycle Industry Consulting Services LLC, and a longtime industry trainer, shares a preview of her 2014 Powersports Business Institute @ AIMExpo session: “Calling Clients=Incremental Sales: How making outbound phone calls enables your dealership to set appointments that... Read more »

Suzuki unveils 2016 early-release GSX-S1000

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October 2, 2014

Editor’s note: Suzuki revealed its 2015 lineup at its dealer meeting today at the Hard Rock Hotel in Las Vegas. Following is the Suzuki Street Sport product release, including the all-new GSX-S1000. News release Suzuki is the brand for riders who demand top performance and who will not accept compromise... Read more »

Ducati unveils 2015 Scrambler with $8,495 starting MSRP

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October 1, 2014

News release At the end of the first day of Intermot 2014 — the International Motorcycle Fair being held in Cologne (Germany) from 30 September to 6 October — Ducati finally unveiled one of the most eagerly awaited new bikes to go on show there; the Ducati Scrambler brand immediately became the focus... Read more »

Kawasaki’s Ninja H2R to make North American debut at AIMExpo

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October 1, 2014

News release The American International Motorcycle Expo (AIMExpo) and Kawasaki Motors Corp., U.S.A., have announced that the OEM’s debut appearance at the event, this October 16-19 at Orlando’s Orange County Convention Center (OCCC), will be highlighted by the North American debut of the groundbreaking... Read more »

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