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Social Media

Industry now has a link to Facebook

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Liz Keener, Managing Editor
April 4, 2014

Divas SnowGear joins Facebook council When a representative from a large company like Facebook calls looking for help, it’s hard to turn them down. So Wendy Gavinski, founder and president of Divas SnowGear, was all ears when she received such a phone call about a year ago. Facebook was looking to... Read more »

Auto dealership brings Arctic Cat into the mix

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Heather Brown, Contributing Writer
April 4, 2014

Two separate businesses proving to be a strong fit Big John’s Ford dealership in Minden, Neb., isn’t your average auto dealer. The dealership sells the typical Ford vehicles, but also Arctic Cat ATVs. The agricultural region of Kearney-Grand Island-Hastings has many farmers who transport four-wheelers... Read more »

Analyst: Kolpin could lose ‘good part’ of its OEM business after Polaris purchase


April 3, 2014

The April 1 acquisition of Kolpin by Polaris could mean “that a good part of the roughly 25 percent of Kolpin’s business that is manufacturing accessories for other brands like Arctic Cat, Yamaha, and Kawasaki could go away,” according to a research note provided to Powersports Business by UBS... Read more »

Honda adds futuristic-inspired NM4, other models to 2015 lineup


April 3, 2014

News Release In recent new-model releases, Honda has covered an extensive span across all categories with more than 20 exciting new powersports products. This remarkably wide variety has impacted virtually all segments of the market, from lightweight, fun bikes such as the Grom™ and 500 series, to... Read more »

Destination Polaris begins 26-week TV run


April 2, 2014

News release Destination Polaris is back on the air! Beginning April 6, on the Fox Sports Networks, you can watch 26 consecutive weeks of the No. 1 off-road TV show. Featured locations this year include Glamis, The Rubicon Trail, Tennessee, Colorado and even a special international ride in Dubai! Plus,... Read more »

Former Tucker Rocky president Johnson retires from MIC

Steve Johnson

April 2, 2014

News release IRVINE, Calif., April 2, 2014 – Steve Johnson will retire from his position as chair of the Motorcycle Industry Council Aftermarket Committee, following four years of service, and from his membership on the MIC board of directors. Johnson, from Fort Worth, Texas, was the president and... Read more »

At Fox, ‘Quality belongs to everyone’

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Liz Keener, Managing Editor
April 2, 2014

Being close to OEMs allows for quick turnaround time A sign on the Powersports OE assembly line at Fox reads “Everyone is an inspector.” It’s a reflection of the high expectations the company has of itself and its employees. Fox seeks to produce the highest quality parts possible in order to make... Read more »

KBB.com shows steady bike interest during Q4

2013 HONDA PCX150

Dave McMahon, Editor in Chief
April 2, 2014

2012 H-D FLHX Street Glide sees 103 percent increase in hits Kelley Blue Book’s website saw a dramatic rise in hits on its powersports vehicles during the spring and summer months of 2013, followed by a wane in the winter months. But when comparing Q4 2012 to Q4 2013, it’s easy to see the market’s... Read more »

Sea-Doo Spark seaside concert a hit


April 2, 2014

Sea-Doo teamed up with deadmau5 for a live concert event at the Fontainebleau Miami Beach to launch the 2014 Spark to throngs of twenty-something fans among the crowd of 500. Using the hashtag #SparkSomeFun on Facebook and Twitter, the event had a celebrity element with Anne Hathaway in attendance. Fans... Read more »

More hardware for Sturgis Brown H.S. bike builders at Donnie Smith show

Donnie Smith

April 1, 2014

News release The Sturgis Buffalo Chip® proudly announces that the custom 2014 Harley-Davidson® Street Glide built by participants of the Chip’s Student Build Challenge received first place in the High School Build Open Class at the 27th annual Donnie Smith Bike Show this past Sunday, March 30, at... Read more »

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