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Receive free industry data in Wednesday’s webinar


November 6, 2014

On Wednesday, Nov. 12, Powersports Business will host its 3rd annual State of the Industry Webinar, sponsored by MB Financial Bank. PSB editors Dave McMahon and Liz Keener will be joined on the 1 p.m. Central webinar by Jim Woodruff of National Powersport Auctions, Tim Buche of the Motorcycle Industry... Read more »

OEMs debut new models, concept bikes at EICMA


November 5, 2014

Once again, international motorcycle trade show EICMA has drawn OEMs to bring out their best, showcasing a variety of new bikes and concept models to the public. Among the myriad of press launches at EICMA were those from Aprilia, BMW, Honda, Husqvarna, Kawasaki, Moto Guzzi and MV Agusta. Click on the... Read more »

BMW Motorcycle announces record sales volume


November 5, 2014

BMW Group’s Motorcycles segment has seen a positive first nine months of 2014, as the OEM’s sales volume surpassed 100,000 by the end of September for the for time ever. Through Sept. 30, sales volume is up 7.6 percent to 100,217 units. The first nine months also saw revenues increase by 10.9 percent... Read more »

RJ Anderson’s ‘XP1K2′ video goes live


November 5, 2014

News Release The most anticipated off-road viral video of 2014, “XP1K2” went live [Tuesday] at http://youtu.be/jxTvMaJBT3c. UTVUnderground.com and motorsports production powerhouse Mad Media hit the launch button [Tuesday] morning after debuting the new video to a crowd of thousands at Polaris Camp... Read more »

Marra’s climb continues with new VP role

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By Dave McMahon, Editor in Chief
November 5, 2014

Former GO AZ GM promoted by YAM Gina Marra’s rise into the upper echelons of the powersports industry took another step in July when she became vice president of the Powersports Division for YAM Worldwide. Marra, who was previously general manager at GO AZ Motorcycles in Scottsdale, Ariz., and steered... Read more »

MV Agusta, Mercedes-AMG announce partnership


November 4, 2014

News Release The sports-car and performance brand Mercedes-AMG of the Daimler AG and the motorcycle manufacturer MV Agusta have signed a cooperation agreement on a long-term partnership. Cooperation between the two high-end brands with long traditions and histories will include the area of marketing... Read more »

Yamaha introduces 2015 YZF-R1M, FJ-09


November 4, 2014

Yamaha on Monday debuted two all-new motorcycles, the YZF-R1M and the FJ-09, which will join the OEM’s 2015 lineup. The following are news releases from Yamaha about the new bikes. Iconic R1 Begins New Era As Yamaha Introduces The 2015 YZF-R1 And YZF-R1M When the Yamaha YZF-R1 debuted in 1998, it... Read more »

Power Rail adds 12V accessory bar to ATVs

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By Liz Keener, Managing Editor
November 3, 2014

Product designed to meet consumer wants, increase dealership sales   With 30 years in business, Southern Audio Services isn’t a new company, but its latest brand Power Rail is so fresh that products just began shipping in August. Power Rail is a natural offshoot of SAS’ flagship Bazooka brand,... Read more »

2015 Sea-Doo lineup offers Spark custom options


October 31, 2014

All full-size models get new Radio Frequency key BRP’s 2015 Sea-Doo lineup offers several new accessories and colors while providing greater customization for the popular Sea-Doo Spark model. “In 2014, BRP’s Sea-Doo line had one of its strongest years in over a decade with the introduction of... Read more »

Industry CEO named Entrepreneur of the Year


October 30, 2014

José Boisjoli, President and Chief Executive Officer of BRP — a world leader in the design, manufacturing, distribution and marketing of motorized recreational vehicles and power sports engines — is this year’s Entrepreneur Of The Year Québec winner. The sky is the limit for gravity defying entrepreneurs... Read more »

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