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Spark providing an early boost for PWC dealers

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Dave McMahon, Editor in Chief
July 11, 2014

Sea-Doo dealers take part in demo tour activities They wanted to see what the Sea-Doo Spark was all about so badly that they drove up from Iowa simply to take a test ride. That’s right, hours in the car for a short ride not even around the lake, but instead around a six-buoy demo course. Dealers who... Read more »

Bidding farewell after 8 years of off-roading


Tom Kaiser, Contributing Writer
July 11, 2014

Editor’s note: In June, Tom Kaiser bid farewell to his position as senior editor of Powersports Business in order to accept a position with an automotive B2B publication based in the Twin Cities. Kaiser spent eight years with EPG Media, including his recent stint with PSB. Along the way, he encountered... Read more »

Sabertooth looks to three wheels for expansion

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Liz Keener, Managing Editor
July 11, 2014

Purpose-built trike designed to reach mass market Sabertooth’s WildCat motorcycles are sights — and sounds — to behold. The chopper-style bikes powered by Ford racing V-8s are eye- and ear-catching, but they’re not on every rider’s wish list. With that in mind, Sabertooth is looking to expand... Read more »

U.S. House bill congratulates AMA on 90th anniversary


July 9, 2014

A bi-partisan bill before the U.S. House of Representatives congratulates and commends the American Motorcyclist Association on its 90th anniversary as the nation’s premier advocate for motorcyclists and the motorcycle lifestyle. Introduced by U.S. Reps. Steve Stivers (R-Ohio), Pat Tiberi (R-Ohio),... Read more »

Yamaha opens voting for All-American ATV Racer Contest


July 9, 2014

News release Yamaha Motor Corp., U.S.A., has opened voting for the top Grand National Cross Country (GNCC) Amateur or Pro-Am racer representing great All-American ATV Racing values in the industry-first “Yamaha All-American ATV Racer” contest. To enter the contest, click here. Just in time for the... Read more »

Suzuki launches Star Spangled Sales Event


July 9, 2014

News release Suzuki Motor of America Inc., (SMAI) is excited to announce the Suzuki Star Spangled Sales Event as we head into the summer season! The industry leading retail finance rates continue to be the anchor of our retail programs with 2.99% financing for 60 months on almost every new Suzuki model,... Read more »

Sea-Doo Spark featured in music video


July 9, 2014

News release BRP celebrates the summer with Capital Cities’ latest music video “One More Minute” featuring BRP’s new Sea-Doo Spark watercraft. “The song is high-energy and musically colorful,” said Ryan Merchant, on behalf of the band Capital Cities with Sebu Simonian. “We wanted to create... Read more »

S&S Cycle CEO George B. Smith to retire, become chairman emeritus


July 9, 2014

News release Effective July 15, 2014 George B. Smith (71), current Chairman of the Board and CEO of S&S Cycle, will retire from regular involvement and become Chairman Emeritus. In his new role, he will continue to work with the S&S Cycle Board of Directors on strategic initiatives and other... Read more »

Schuberth dealers offer helmet demos


July 9, 2014

News Release Summer demo rides are here, so don’t miss the opportunity to test ride a Schuberth helmet at participating Schuberth dealers. “Proper fit and comfort is extremely important in finding the right helmet,” said Schuberth North America’s National Sales Manager, Peter Meade. “Our demo... Read more »

NPA to host Burnout BBQ & Auction


July 9, 2014

National Powersport Auctions (NPA) will host its 24th Anniversary Burnout BBQ & Auction on Thursday and Friday at NPA headquarters in San Diego. Dealers, lenders and transporters will be in attendance. Powersports Business will be there, too. On Thursday, dealers who plan to attend the live auction... Read more »

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