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Trusted dealership succeeds with hometown charm

Hal Ethington, Columnist
June 7, 2013

I have been in this store off and on for 40 years. Tooele. Yeah. Try and say that one. It was some Indian chief, or something. Nobody really knows. But we all call it Two-illa. And that’s where Albert Steadman set up a little tire shop back in the ’50s, bought a dozen Hondas in Salt Lake and became... Read more »

Entry-level positions can make big first impressions

Steve Jones, Columnist
June 5, 2013

In our quest to reduce business expenses, we frequently focus on payroll, right? After all, personnel costs represent the single largest percentage of our controllable expenses. The question is, are we really aware of the critical nature of some of those low-paying positions that we consider entry-level... Read more »

Power 50 aims to honor dealers — and educate

Dave McMahon, Editor-in-Chief
June 3, 2013

With this edition of Powersports Business, we’re launching the Power 50 dealership honors program for 2013. You’ll remember the first incarnation of the Power 15. Last year, we got the program off the ground in the form of the Power 15. Now, because of the feedback and encouragement we’ve received... Read more »

Any guesses on who gets Exec of Year honors?

Dave McMahon, Editor-in-Chief
May 20, 2013

If it’s late April, that must mean it’s time to wipe the snow off the windshield before departing the offices at PSB world headquarters. Unfortunately, that’s no joke, and as you can see in a variety of places in this edition, Minnesota isn’t the only state to have gotten thumped by the weather... Read more »

Has your store become the Perfect Contradiction?

Sam Dantzler, Columnist
May 17, 2013

Maillot Juane. “The Yellow Jersey.” The Swiss Alps. The Pyrenees. Alpe d’Huez. The Tour de France. The New York Times has called the Tour de France “arguably the most physiologically demanding of athletic events.” The newspaper compared the effort needed to “running a marathon several days... Read more »

Make two very important decisions this riding season

Neil Pascale, Columnist
May 15, 2013

In your mind, picture your consumer. Not just the guy who plunders your coffee machine and stalks your clearance counter, but the consumer. You know, the guy who buys a new touring ride every two years. The UTV enthusiast who can’t wait for the newest product addition. That guy. Now picture him in... Read more »

How prepared are you for a Suzuki-like letter?

Dave McMahon, Editor-in-Chief
April 29, 2013

American Suzuki Motor Corp.’s Chapter 11 filing brought with it a restructuring of the company’s U.S. dealer network, which you can read more about on the cover of this edition. Dealers on the chopping block received their notification letters during the third week of March, and soon after the phones... Read more »

Discounting rears its ugly head more than you think

Hal Ethington, Columnist
April 17, 2013

A Gold Wing rider, a HOG club member and your brother-in-law walk up to the parts counter. And the parts manager says… No. This is not just an old, bad joke with a corny punch line. There’s more. Here comes a fireman, a policeman, the fleet manager for the city and the family that bought a UTV yesterday.... Read more »

Modify this long-held industry practice online

Neil Pascale, Columnist
March 18, 2013

Sometimes, reality is funny enough. No reason to make something up or look around to find the hidden gem; it’s just right there in front of us. Let me give you an example. I’m on a mission to turn a long-held industry practice upside-down, inside-out. That practice: How and when we post our new and... Read more »

Trade show landscape about to get interesting

Dave McMahon, Editor-in-Chief
February 15, 2013

The chatter first started in the lobby of the Orlando Hilton, where many aftermarket company and OEM types were gathering after a two-day plunge into the world of AIMExpo. (Don’t even think of calling it A-I-M-E Expo or any other forlorn pronunciation. It’s “aim,” as in take aim at an industry... Read more »

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