BMW Motorcycle USA names new vice president
February 29, 2008
Filed under Features
BMW Motorcycle USA announced Pieter de Waal will be its new vice president beginning April 1.
Waal is replacing Arturo Pineiro, who will be the president of BMW Central and South America. Waal has been with the BMW Group since 1994. He currently heads worldwide sales and marketing for BMW Motorcycle based in Munich. Prior to that he worked for BMW Group in Great Britain and South Africa as general manager of BMW Motorcycle and technical director of BMW Motorsport.