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Former Shoei national sales manager passes away

April 10, 2009
Filed under Features

Mike Schield, a former national sales manager for Shoei Safety Helmet, died March 14 at his Cedaredge, Colo. home. Schield, 54, had been fighting severe health issues, according to a company press release.

Schield worked for Shoei’s exclusive U.S. distributor, Helmet House, in the product development department in the early 1980s before becoming national sales manager for Shoei Safety Helmet, a position he held for more than 23 years. In 1992, Schield pioneered the Shoei University Seminar program, a national dealer training program that has served as a foundation of Shoei’s sales and marketing efforts in training dealers on new products.

Donations in his memory can be made to the MS Society Fund, 800/344-4867 or www.nationalmssociety.org. Condolences also can be sent to the Schield family at 795 NW Birch Avenue, Cedaredge, Colo., 81413.

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