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Yamaha University program reaches milestone

June 2, 2009
Filed under Features

Training professionals often are in search of ways to stimulate, challenge and engage their audience enough to keep them coming back for more. For the training division at Yamaha Motor Corp., one new way has proven successful.

On April 15, Donald “Andy” Beckmann, dealer principal of Turn One Motorsports in Plymouth, Ind., marked a new milestone for Yamaha Motor Corp. when he completed the 100,000th Game Module by completing Yamaha’s award-winning Star Road Trip Game. Developed by Yamaha Motor University (YMU), the “Game Modules” were designed to help Yamaha sales staff become product experts for retailing Yamaha motorcycles and ATVs and Star Motorcycles. YMU delivered this game-based program to Yamaha dealers nationwide, and in eight months it surpassed 100,000 game completions.

“The dealer feedback we have received regarding our product training modules has been very positive,” Joe Dagley, YMU division manager, said in a press release. “The YMU team is very proud of achieving this 100,000 milestone.”

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