Popular scooter brand involved in acquisition
June 16, 2009
Filed under Features
The makers of Schwinn scooters have sold the rights to its powersports brand to a privately held manufacturer and distributor.
The Tomberlin Group, a supplier of on-road and off-road vehicles, recently purchased the scooter brand, said Mike Tomberlin, owner of the Augusta, Ga., company.
Original owner Pacific Cycle sold the rights to Schwinn Motor Sports after deciding to concentrate on its core business, bicycles, said George Simone, former vice president of Schwinn Motor Sports.
“We’re excited about this relationship with Schwinn,” Tomberlin said. “As great as a brand that this is, we’re just as excited about the quality of the people that came with it.”
Simone and four other former Schwinn employees will join Tomberlin as part of the acquisition.
For more on the acquisition, see an upcoming edition of Powersports Business.