PowersportsBusiness.com
You will automatically be redirected in 10 seconds. Click here to proceed.

Social Media

Harley-Davidson seeks to expand worldwide sales in 2010

August 28, 2009
Filed under Features

Harley-Davidson plans to enter the world’s second-largest motorcycle market, a market that has been dominated by lower-displacement models.

Harley-Davidson said it will begin selling bikes in India in 2010 and has already begun discussions with potential dealers there.

“India is important to our long-term vision of being a truly global company,” Harley-Davidson Inc. President and CEO Keith Wandell said in a press release. “We are committed to India for the long term, and we are focused right now on establishing a strong foundation.”

The company initially will focus on growing the Harley-Davidson brand in India through a variety of consumer experiences and establishing a local dealer network. The Harley-Davidson subsidiary in India will be led by Managing Director Anoop Prakash, who said the company has begun identifying initial dealers in Mumbai, Delhi, Bangalore, Hyderabad and Punjab State.

  • For more of the latest news, click here.
  • To see the contents of the current print issue of PSB, click here.

Comments

Feel free to leave a comment...
and oh, if you want a pic to show with your comment, go get a gravatar!