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Piaggio Group: U.S. sales decline follows industry as a whole

November 6, 2009
Filed under Features

The Piaggio Group’s U.S. sales for its first three fiscal quarters have fallen more than 40 percent compared to a year ago, the company recently reported.

Piaggio’s sales in the United States are down nearly 44 percent through its third quarter. The U.S. market, as reported by the Motorcycle Industry Council, shows new unit sales down nearly 44 percent for the two-wheel market.

Overall the company’s two-wheeler sales are down nearly 13 percent as revenue has declined in key areas of Europe but significantly increased in its Asia-Pacific area.

Overall, the company sold more than 475,000 vehicles, with more than 332,000 coming in the two-wheel market. The Piaggio Group’s overall vehicle sales decreased approximately 12 percent from the year-ago period.

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