Motorsports series announces new powersports sponsor
December 11, 2009
Filed under Features
KYMCO USA will become the official scooter and ATV of the NHRA, the world’s largest motorsports sanctioning body, the manufacturer announced.
KYMCO USA will provide NHRA with scooters and ATVs for use at the NHRA Full Throttle Drag Racing Series events and at its five owned and operated drag racing facilities.
As an NHRA official sponsor, KYMCO USA will receive visibility at NHRA Full Throttle Drag Racing Series events as well as exposure throughout NHRA’s various media platforms.
“The quality scooters and ATVs that KYMCO USA provides NHRA will certainly help our Safety Safari team as well as our track officials do their jobs in a more efficient manner,” said Gary Darcy, NHRA’s senior vice president of sales and marketing. “In turn, we feel the partnership will offer exceptional exposure opportunities to generate awareness and recognition for KYMCO USA.”
This is the first sponsorship relationship between NHRA and KYMCO USA.