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Arctic Cat reports improved ATV market share

July 30, 2010
Filed under Features

Despite declining sales, Arctic Cat made market-share gains and improved its inventory position in its recent quarter, the company reported.

The Minnesota manufacturer gained ATV market share in the quarter and has seen improvements in both dealer inventory (down 23 percent from a year ago) and factory inventory, which has decreased 31 percent compared to the year-ago quarter.

“Overall, we have made remarkable strides given that the powersports sector has yet to recover from the economic recession,”Arctic Cat CEO Christopher Twomey said in a press release.

Arctic Cat’s sales, however, did decrease compared to a year ago. Overall, the company’s $63.4 million in revenue represented a nearly 9 percent decrease from a year ago. Sale declines were seen in all areas of the company’s business, including ATV, snowmobile and PG&A.

For more on Arctic Cat’s quarter, see an upcoming edition of Powersports Business.


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