3/14/2011-‘Ducati of the sea’: A high-end partnership
March 14, 2011
Filed under Features
Ducati and Cigarette Racing Team unveiled the new Cigarette Racing 42X Ducati Edition at the Miami International Boat Show; launching a collaboration between two high-profile marine and motorcycle performance brands.
The two performance icons chose to unveil the new model on Cigarette Racing Team’s home turf in Florida; and the 42X Ducati Edition delivers everything aficionados have come to expect from the performance brands.
“We are delighted to team up with Cigarette Racing Team, the Ducati of the sea. This new 42X Ducati Edition brings together the two legends of performance, design and racing heritage. I am very excited to announce this exciting boat, and feel we have found an excellent new partner in the team at Cigarette Racing,” said Gabriele Del Torchio, president and CEO of Ducati Motor Holding S.p.A.
“We are very proud to announce our partnership with one of the world’s greatest high performance, design and lifestyle brands: Ducati. The relationship between Ducati and Cigarette Racing allows two incredible high performance brands to showcase our passions together in complimentary ways. Ducati is the only motorcycle brand that fits the performance and lifestyle expectations of Cigarette’s customers.” said Skip Braver, CEO of Cigarette Racing Team.
The 42X Ducati Edition will feature a massive 2,200 hp rating from a pair of staggered 1,100hp Mercury Racing engines. PSB