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Viper completes move to Alabama

July 15, 2011
Filed under Features

Viper Powersports has completed its move to its new 63,000-square-foot headquarters in Auburn, Ala., CEO John Silseth announced in an open lead to shareholders.

The company moved from Minneapolis to Alabama during June. The new facility allows for the production of up to 1,000 units per year. Situated on 17 acres, the plant has room to expand to 163,000 square feet.

Along with the facility news, the company has also announced additions to its senior management team. Tim Kling, former CFO of Lehman Trikes, is Viper’s new CFO; Dave Leysen, who has been responsible for the successful launch of numerous complex vehicle systems for several OEMs including GM, Ford, Chrysler, Toyota, BMW, and Indian Motorcycles; is the director of operations; Colbert Seagraves, former director of marketing for the All Harley Davidson Drag Racing Association, has been named the vice president of marketing and racing, and Andrew Broadley is the technical director. Grant Lynch, chairman of Talladega Raceway, and Tim Wellborn, owner of the Wellborn Muscle Car Museum, have also committed to serve on Viper’s Board of Directors.

The company has also completed a $1 million private placement of Series A preferred stock to purchase inventory and hire production personnel. Viper plans to have consistent commercial scale production by year’s end and will announce its U.S. and international dealer network in the coming months.

“We believe that due to our new world class products, our joint venture with Ilmor Engineering, recent additions to our senior management team and the closing of our financing, we are now ready to commence the launch of our products,” Silseth wrote.

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