Indian Motorcycle unveils Sturgis launch plans
August 7, 2013
Filed under Features
Indian Motorcycle has announced its reveal plans for the all-new 2014 Indian Chief, powered by the new Thunder Stroke 111 engine, at the 73rd Annual Sturgis Motorcycle Rally. The bike will start at $18,999.
The Indian Chief Reveal Party is set for Saturday, Aug. 3 at 8 p.m. at the Sturgis Motorcycle Museum, located at the corner of Junction and Main. The event is free of charge and features live music, celebrity appearances including Mike Wolfe of HISTORY’s wildly popular television series “American Pickers”, interviews with Indian Motorcycle team members, a multimedia tribute to Indian Motorcycle’s history and more.
“The Sturgis Rally was started in 1936 by the local Indian Motorcycle club, the Jackpine Gypsies, and has grown to become the world’s largest motorcycle rally, drawing riders from across the globe. We found it fitting to unveil the new Indian Motorcycle at Sturgis given its heritage at this signature motorcycle event,” said vice president of Polaris Motorcycles Steve Menneto. “Our team has put their hearts and souls into the design and development of the 2014 Indian Chief. Sturgis is the perfect place to unveil the next generation of Indian motorcycles and share the message that choice in American motorcycling is finally here in the form of the stunning new Indian Chief.”
Licensed motorcyclists at Sturgis are invited to be among the first in the world to ride the new 2014 Indian Chief. Demos will be offered daily from 9 a.m.–6 p.m., Sunday, August 4 through Saturday, August 10. Demo rides are available at the Indian Motorcycle Hospitality venue just off Hwy I-90 at Exit 30.