Zero Motorcycles adds managing director for Europe

Zero Motorcycles announced that Umberto Uccelli has joined the company as managing director of Zero Motorcycles Europe, where he will lead all of Zero’s European operations. Uccelli’s career spans more than 20 years with brands that include MV Augusta, Ducati and BMW.

“I’m inspired by the opportunity to apply my experience with traditional motorcycles to help build the future of motorcycling. Zero’s technology is exciting; the bikes are thrilling to ride, and the team is very strong,” he said.

“The Zero Motorcycles brand is gaining momentum in Europe, and our business is growing rapidly. Umberto Uccelli brings a wealth of motorcycle industry knowledge, passion for the sport and pioneering vision to drive our continued success,” said Richard Walker, CEO of Zero Motorcycles.

Uccelli will be based from Zero Motorcycles’ European headquarters in Alkmaar, Netherlands.