Features
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Dave McMahonMay 26, 2020
Yamaha adds new dealer point in Minnesota
Yamaha has turned to Minnesota’s most successful pre-owned motorcycle dealership as its newest dealership partner in the state. Brian Cox,…
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Dave McMahonMay 20, 2020
OEM’s April dirt bike sales double with half of its dealers open
With numerous states facing stay-at-home orders, business shutdowns and quarantines, parents have been left scrambling to find ways to keep…
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Dave McMahonMay 18, 2020
624 pounds of food collected with dealer’s outreach
Every dealership feeds a customer’s need for speed. But one dealership is looking to do more by also feeding its…
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Dave McMahonMay 14, 2020
Top-selling entry-level enduro motorcycle gets $7,799 MSRP for 2021
One of the top-selling entry-level enduro motorcycles in America is set for July availability and brings a $7,779 MSRP. BETA…
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Dave McMahonMay 6, 2020
An 800 percent increase in e-commerce queries from dealerships during COVID-19
As online traffic increases due to adapting purchasing habits with the onset of COVID-19, dealerships are finding value in a…
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Dave McMahonMay 4, 2020
Study reveals top OEM brands for dealership website responses
The 2020 Pied Piper Prospect Satisfaction Index for Internet Lead Effectiveness Study has been revealed. As you can see, the…
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Dave McMahonApril 29, 2020
Ex-BMW, H-D, Triumph exec lands with KYMCO USA
KYMCO USA, Inc. announced that a 25-year veteran of the powersports industry with stops at such companies as BMW Motorrad,…
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Dave McMahonApril 29, 2020
BRP announces 90-day warranty extension for all products
BRP has decided to make the current period a little more bearable by announcing a 90-day extension to all of…
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Dave McMahonApril 23, 2020
Polaris, Vikings team up for healthcare worker support with hat
Polaris and the Minnesota Vikings have partnered to create a limited edition Unite The North hat in recognition of healthcare…
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Dave McMahonApril 22, 2020
E-bike evolution: Dealerships offer lightweight options
With nearly 10 percent of franchised powersports dealerships adding electric bicycles to their showroom floors, Powersports Business staff reporter Nick…
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