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Social Media

Facebook changes mean more original content

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Liz Keener, Managing Editor
June 30, 2014

Latest update leads to a lessened organic reach Facebook business page users with a firm grasp on their insights have likely noticed a change over the past few months. Facebook has implemented another update, again filtering content that’s delivered to newsfeeds, leading many to see a decrease in their... Read more »

Divas SnowGear adds team member

June 30, 2014

Divas SnowGear announced an addition to its team of employees based in Oregon, Wis. Dani Rae Rury joins DSG with a degree in fashion retailing and five years of experience in the field. Her efforts will focus on marketing DSG’s brand through PR, trend following and product planning and development... Read more »

A DMS by dealers, for dealers has Dominion duo together again

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Dave McMahon, Editor in Chief
June 27, 2014

Conner, Yeargin driving force behind Dominion’s DX1 A DMS built by dealers, for dealers. That’s how Dominion Powersports is touting its recently launched DX1 dealer management system. Former dealership owner partners Curtis Conner and Dave Yeargin are the brains behind the DX1 launch, which aims... Read more »

East Coast Snocross changes hands

June 27, 2014

Officials at East Coast Snocross (ECS) have announced the sale of the snowmobile racing sanctioning body. The series was launched in May of 2010 when New York native Eric Scott and Connecticut businessman Bob Roscoe purchased the former Rock Maple Racing circuit from New Hampshire native Chuck Minasalli. Kurt... Read more »

British Customs takes Industry Award at the Quail


June 23, 2014

British Customs attended the sixth annual The Quail Motorcycle Gathering in Carmel, Calif., in May and rode away with two awards. For the Quail Ride, British Customs outfitted several riders with BC bikes. Bryan H. Carroll, producer and director of the hit motorcycle documentary “Why We Ride,” piloted... Read more »

DragonFire teams up with Tucker Rocky, dealership


June 20, 2014

DragonFire is teaming up with Tucker Rocky Distributing and Marionville Powersports to show off the hottest new UTV accessories June 21-22 at the 17th annual O’Reilly Auto Parts Ozark 4-Wheel Jamboree Nationals in Springfield, Mo.The event features monster trucks, mud bogs and more than 1,000 4-wheel... Read more »

BRP secures emissions award

June 20, 2014

BRP has been named the 2014 winner of the Wisconsin Business Friend of the Environment Award for the unique emissions sampling equipment it developed in support of the U.S. Department of Energy’s search for a more environmentally friendly gasoline alternative. “BRP is making great strides in the... Read more »

BMW Motorcycles of Oklahoma City latest addition to dealer network


June 18, 2014

BMW Motorrad USA has expanded its brand in central Oklahoma with the opening of BMW Motorcycles of Oklahoma City. The exclusive BMW motorcycle dealership, located at 417 Hudiburg Circle C (just off Interstate 40), offers a complete line of BMW motorcycles, parts, accessories, apparel and service capabilities... Read more »

NMMA: PWC sales increased in 2013

June 18, 2014

Sales of personal watercraft increased 2 percent in 2013 when compared to 2012, the National Marine Manufacturers Association reported. At retail, 39,400 PWC were sold during the ’13 calendar year. The NMMA announced that the recreational boating industry overall saw healthy growth in 2013, generating... Read more »

Schuberth North America names Meade as national sales manager


June 16, 2014

Schuberth North America has hired motorcycle industry veteran Peter Meade as national sales manager. Meade has more than 25 years of experience as a retail executive working both in and outside of the motorcycle industry, and has enjoyed successful dealer-vendor relationships while managing one of the... Read more »

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