Social Media

Independent Illinois retailer expands

April 14, 2014

iMotorsports, the largest independent used motorcycle dealer in Illinois, is relocating its headquarters in response to the 35 percent average growth rate it has had since its 2010 start. The purchase of the old Suzuki car dealership at 334 West Grand Avenue in Elmhurst will provide an additional 17,000... Read more »

EBR puts Wisconsin grant to use

April 14, 2014

EBR was awarded a Global Business Development Program grant from the Wisconsin Economic Development Corporation. EBR used the grant to attend Motodays Fiera Roma, a trade show in Rome. Officials from EBR traveled from Wisconsin to Rome in early March to promote the new EBR product line and expand its... Read more »

Parts Unlimited hires two new phone reps


April 11, 2014

Parts Unlimited has added industry veterans Rich Graba and Rick Jaeger to its phone sales representative staff out of the distributor’s Brainerd, Minn., office. Graba is an avid street bike racer, and all three of his sons participate in motocross. Jaeger was the owner of Mille Lacs Motorsports in... Read more »

Arctic Cat sales growing thanks to eBay

April 11, 2014

Cat drives 10 percent of U.S. sales with eBay store powered by Shopatron Just months after the launch of Arctic Cat’s official eBay store, the renowned powersports brand is already seeing approximately 10 percent of its Shopatron-powered U.S. sales coming from the new online sales channel. By tapping... Read more »

Leoni to supply new off-road vehicles from Polaris

April 11, 2014

Leoni, a leading European provider of cables and cable systems to the automotive sector and other industries, has obtained two new orders from Polaris Industries. Leoni has operations in Nuremberg, Germany and Tucson, Ariz. These projects will help the cable specialist to enlarge its activities in its... Read more »

Husqvarna names new brand manager

April 11, 2014

Husqvarna has named industry veteran Steve Lawler as the company’s new North American brand manager. Lawler will be based out of Husqvarna Motorcycles North America’s all-new facility in Murrieta, Calif. Lawler has been a sales manager for BRP for the last 10 years and was with Yamaha for more than... Read more »

Custom Dynamics lights up the industry

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Liz Keener, Managing Editor
April 9, 2014

When Custom Dynamics exhibits at an industry trade show, its booth is hard to miss. Glowing with numerous lights, the company’s booth usually catches the eye of many show attendees. Powersports Business recently caught up with Megan Barrett, business manager of North Carolina-based Custom Dynamics,... Read more »

Dealership gets new owner

April 9, 2014

Performance Brokerage Services announced that David Pearson, owner of Green Mountain Harley-Davidson of Essex Junction, Vt., has purchased Santa Fe Harley-Davidson from owner Danny Spurlock. The acquisition will continue to be named Santa Fe Harley-Davidson. The transaction was facilitated by George... Read more »

Have you seen the latest data on mobile devices?

April 9, 2014

It’s always interesting to read the reports and data we receive on mobile marketing, since so much of our buying experience is on-the-go and related to mobile devices. It was just last week when my wife and I were reading on those exact mobile devices, me with my smartphone and she on her (I mean the... Read more »

Dealerships target MDA with event

April 9, 2014

Pennsylvania Harley-Davidson stores topped $23K in 2013 The 8th Annual Black & Blue Ball to benefit the Muscular Dystrophy Association (MDA), hosted by Bob Noll and sponsored by White’s Harley-Davidson, Iron Valley Harley-Davidson and Harley-Davidson of Chester Springs, will be held in Lebanon,... Read more »

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