Thunderbird Harley-Davidson: From tent life to high life
Dave McMahon, Editor-in-Chief
June 5, 2013
Employees at Thunderbird Harley-Davidson in Albuquerque, N.M., are basking in their new digs now that the store’s $1 million renovation is complete, but when the entire store was housed in a tent for four months over a chilly winter, they did face challenges. In fact, overcoming those outdoor obstacles... Read more »
Task at hand: Saving the Rox SpeedFX family business
Tom Kaiser, Senior Editor
June 5, 2013
Three years after founder’s passing, Rox Speed FX is expanding After Rocky Cutsforth, the 42-year-old founder of Rox Speed FX, passed away in an ATV accident in May 2010, his family faced a difficult decision regarding the successful aftermarket business he had built throughout the previous decade. ... Read more »
PSB Top 15 – Issue #8 2013
June 5, 2013
PowersportsBusiness.com’s Top 15 enews articles from May 10 through June 2, 2013. Honda introduces 125cc bike, other models to ’14 lineup Las Vegas Harley-Davidson building dealership on the Strip KTM unveils 2014 off-road models, including new Enduro bike Indian reveals pricing of 2014 Indian... Read more »
Entry-level positions can make big first impressions
Steve Jones, Columnist
June 5, 2013
In our quest to reduce business expenses, we frequently focus on payroll, right? After all, personnel costs represent the single largest percentage of our controllable expenses. The question is, are we really aware of the critical nature of some of those low-paying positions that we consider entry-level... Read more »
Power 50 aims to honor dealers — and educate
Dave McMahon, Editor-in-Chief
June 3, 2013
With this edition of Powersports Business, we’re launching the Power 50 dealership honors program for 2013. You’ll remember the first incarnation of the Power 15. Last year, we got the program off the ground in the form of the Power 15. Now, because of the feedback and encouragement we’ve received... Read more »
Harley dealers rank highest in PSI study
Liz Hochstedler, Managing Editor
June 3, 2013
Pied Piper changes scoring system, and H-D stores remain on top As a group, Harley-Davidson dealers excel at handling prospective customers. For the second year in a row, they topped Pied Piper Management Company, LLC’s Prospect Satisfaction Index, with a score of 111. And they did so despite Pied... Read more »
Yamaha adds financing for PWC rental operators
Jeff Hemmel, Contributing Writer
June 3, 2013
GE Capital to make ‘rental operator’ credit line available It’s been a busy spring for Yamaha. Hot on the heels of announcing an industry-first certified pre-owned program for personal watercraft, the manufacturer has announced an attractive new financing program for rental operators, as well as... Read more »
Study: Consumers expect online reply in 30 minutes
Liz Hochstedler, Managing Editor
June 3, 2013
Pied Piper releases first Internet study in five years In addition to the annual Prospect Satisfaction Index ratings, Pied Piper Management Company, LLC, also released its first Internet Lead Effectiveness (ILE) study since 2008. For that, the company tested 19 different criteria, related to which dealerships... Read more »
For starters, WSM turns to branding for new ProTorque electrical line
Dave McMahon, Editor-in-Chief
May 31, 2013
Distributor’s new ProTorque line gets merchandising enhancement Step one. Develop the product. Step two. Brand it and bring it to market. WSM Distributing, Inc., owner Harry Benanti knows all about doing both, as his Bohemia, N.Y.-based company has been manufacturing and distributing performance products... Read more »
Kawasaki’s Brenan enjoying challenges of latest role
Tom Kaiser, Senior Editor
May 31, 2013
Compliance, advocacy rank high on list of duties A respected fixture in the powersports community during his 15-year tenure at Kawasaki Motors Corp. U.S.A., Russ Brenan previously held positions in the company’s marketing department, including advertising supervisor and public relations supervisor,... Read more »
