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The biggest news from the V-Twin Expo …

February 8, 2011

CINCINNATI — … has got to be Tucker Rocky’s renewed focus on the V-twin aftermarket business. Tucker Rocky President Steve Johnson told Powersports Business the national distributor is “pushing a restart button” on Biker’s Choice, its V-twin arm. The restart includes additional resources... Read more »

This growth will come more like a whisper

January 24, 2011

As if we added race gas to our tank, it seems there is a burst of acceleration, and the business bike we have all been cruising along on seems to just be running a little bit stronger. The powersports industry has now seen three growth months and surprisingly, not in the spring but at the end of the... Read more »

Five no-cost ways to make your store more profitable

January 14, 2011

1. Change your Attitude – In 2011, things are heading in a better direction. Changing your outlook, your drive and determinations and the way you look at the business can give you the greatest return at no cost. Maybe except for your pride, but you can’t bank pride… 2. Decide to set a higher... Read more »

Last-minute retail reminders

December 23, 2010

It’s the last days until Christmas. Sales for mainstream retailers have been increasing since November. What categories are up? Electronics and jewelry — in other words, items people want not need! Make every customer that is coming in count. Do your best to make a sale — not just stand there with... Read more »

Share your customer service triumphs

December 2, 2010

The National Retail Federation has announced the top 10 retailers for customer service, as selected by shoppers in the sixth annual NRF Foundation/American Express Customers’ Choice survey. The survey, which asked more than 9,000 shoppers which retailer provides the best customer service, was conducted... Read more »

Be thankful for the powersports community this holiday

November 24, 2010

It is the day before Thanksgiving holiday, there is sentiment I wish to express to the powersports community. I am Thankful for you! I am thankful your continued pursuit in seeking information that will benefit you as a retailer,  For sticking with your pursuits of making a living in the powersports... Read more »

Learn from these top-tier promoters

November 9, 2010

What kind of marketing will best appeal to holiday shoppers? Check out the best of the best. According to a national marketing survey, conducted by BIGresearch last December, Wal-Mart overtook Target as the company with shoppers’ favorite holiday commercials. The list of top 10 holiday commercial/ad... Read more »

Holiday sales push needs to start today!

October 26, 2010

According to the National Retail Federation, 40 percent of holiday shoppers plan to start shopping before Halloween. This means powersports store managers and owners should get their staffs together and plan to do a major merchandising shift for all goods sold in your stores. Holiday planning is more... Read more »

The most important link in this political chain

October 12, 2010

It is amazing and sad to me as both the senior executive at LeoVince USA and as a lifelong rider that we are just now seeing reaction over California’s new exhaust/emission/sound law, SB435. The Motorcycle Industry Council (MIC), which represents OEMs and aftermarket manufacturers and distributors,... Read more »

Be a part of the changing consumer purchasing habits

May 3, 2010

Many companies, along with ours, now support your dealership with back-end, e-commerce solutions. Others are introducing emerging technologies, like the collaboration between e-commerce providers and distributors that sell direct to consumers, then ship those sales to a dealer automatically for consumer... Read more »

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