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Social Media

Building your website traffic through search engines

October 28, 2010

The majority of a website’s search engine traffic comes from Google, Yahoo or Bing. Have you checked recently to see how your site is ranking with these search engines? If you are looking to improve the ranking, there are steps that you can take to optimize your site. Optimization is the term generally... Read more »

How to create an engaging newsletter

September 21, 2010

Newsletters are a cost-effective way to engage with your target market. Because your subscribers have opted in by providing you with their e-mail address, they are interested in hearing from you. Keep their interest by creating newsletters they will want to read. When preparing a newsletter, consider... Read more »

Optimally utilizing your homepage

July 1, 2010

Often times a Web site’s homepage is not used to its fullest potential. This struggle usually stems from not knowing how visitors view a page. A homepage lacking in organization or containing too much content can result in higher bounce rates. A site’s bounce rate represents the number of visitors... Read more »

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