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Industry responds to Japanese earthquake

March 29, 2011

When the world learned of the devastation in Japan that followed an earthquake and tsunami on March 11, people everywhere were shocked and saddened. Once that shock wore off and reality sunk in, big questions began to pop up in the industry. With the Big Four motorcycle manufacturers and suppliers for... Read more »

A new market share battleground

November 2, 2010

If you’re at all an industry aficionado who revels at watching what niches are suddenly becoming hot, than you had to appreciate Honda’s recent move. Just days ago Honda announced it’s bringing a 250cc sport bike to the U.S. market, something that years ago when 600ccs were flying out of dealerships... Read more »