An important step in the trade-in discussion
January 18, 2011
Tell me if this doesn’t sound familiar. You’re working with a customer on a trade-in, determining what you’re willing to pay for their used unit and what they’re willing to sell it for. They say, “I want $4,000 because I see it listed at Craigslist and eBay for at least that price!” You say... Read more »
Sure, we’ll be happy to take your trade-in
June 16, 2010
Most motorcycle dealerships fund their used inventory out of cash, and when cash is tight the outcome is often a reluctance to even consider taking a trade-in. On the other hand, we also know that the most successful salespeople make buying a new motorcycle from their dealership as easy as possible,... Read more »








