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PWC stay positive in November

pwc

December 19, 2013
Filed under News, Top Stories

PWC sales growth is in positive shape, continuing another positive trend in the marine market with year-over-year sales growth in the low single digits in November — not moving significantly in the last four months, according to the latest data from Info-Link Technologies.

Sales of powerboats in the 15-foot and greater category continue outpacing last year’s by less than 10 percent. This trend started in early 2013, accelerated during the summer months and has plateaued around the current just-under-10-percent sales growth mark.

Ski boat sales growth is even stronger, maintaining its 10-percent year-over-year improvement that has been a constant since the tail end of 2012. The latest data shows an insignificant dip from September’s figure.

Outboards are showing similarly positive numbers, with 15-foot or greater outboard boat sales outpacing last year’s numbers by approximately 10 percent. That growth is slightly less than the nearly 15-percent growth throughout 2012, yet remains one of the brightest categories in the marine industry.

The data is based on new U.S. boat registrations. Bellwether states are geographically dispersed states representing roughly half of the US boat market (which varies by market segment and time of year). Full graphs are available here: Info-Link Technologies Bellwether Report.

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