Dealership Great Ideas — Sept. 3, 2014
As Harley-Davidson unveiled its 2015 lineup, dealers were eager to host events to show customers the new product. Here are just a few of the promotions dealers have been hosting to kickoff the line:
2015 Model Year Launch Party at Denali Harley-Davidson in Wasilla, Alaska
12-4 p.m. Wednesday, Sept. 6
Highlights include free food, demo rides, a seminar, new MotorClothes, prize drawings, a meet and greet with the Denali Destroyer Dolls roller derby team and up to 20 percent off officially licensed product.
2015 Open House at Hideout Harley-Davidson in Joplin, Mo.
10 a.m.-5 p.m. Saturday, Aug. 30
Fun for the whole family! Check out the new 2015 models and enjoy food, live music, inflatables for kids and much more. A free dyno shootout will run from 1-4 p.m., with a $25 gift card being given to the owner of the Harley motorcycle that generates the most torque and to the owner of the Harley that produces the least torque.
2015 New Model Reveal Party at Eastside Harley-Davidson in Bellevue, Wash.
2-6 p.m. Wednesday, Aug. 27
Staff chatted about the latest news from the Harley-Davidson Dealer Meeting, showed off the 2015 models and provided burgers and beverages.
Open House at Black Hills Harley-Davidson in Rapid City, S.D.
9 a.m.-6 p.m. Saturday, Sept. 13
The dealership will offer demo rides, free lunch at 11:30 a.m., happy hour at 2 p.m. and a drawing for a $500 gift card at 3 p.m.
2015 Model Year Launch Party at Kenai Peninsula Harley-Davidson in Soldotna, Alaska
Noon-4 p.m. Saturday, Sept. 13
New products in every department, free food, demo rides, a seminar, live music, a chance to spin the prize wheel and up to 20 percent off licensed product.
2015 Launch Party at Space Coast Harley-Davidson in Palm Bay, Fla.
11 a.m.-5 p.m. Saturday, Aug. 30
Live music, food, free beer and activities provided.
2015 Open House at St. Croix Harley-Davidson in New Richmond, Wis.
9 a.m.-4 p.m.
Demo rides will be available all day, with a complimentary lunch at 11 a.m. and door prize drawings.
Project Rushmore Live Rock Unveiling at Wild Fire Harley-Davidson in Villa Park, Ill.
7-9 p.m. Thursday, Sept. 18
Free food, beverages, live music, raffles and more highlight this event.
2015 Open House at Quaid Harley-Davidson in Loma Linda, Calif.
10 a.m.-3 p.m. Saturday, Oct. 4
The Loma Linda H.O.G. Vet Run highlights the event, which also includes food, music, vendors and raffles.
New Model Release Party at Mad River Harley-Davidson in Sandusky, Ohio
12-4 p.m. Saturday, Aug. 30
Mad River is providing demo rides of the new models.
Annual Open House at Corpus Christi Harley-Davidson in Corpus Christi, Texas
11 a.m.-4 p.m. Saturday, Sept. 13
The annual open house includes a party and introduces of the new 2015 motorcycles. The dealership will have food, live music from The Worx and more.
Unveiling Party at Bergen County Harley-Davidson in Rochelle Park, N.J.
9:30 a.m. Saturday, Aug. 30
The dealership offered free breakfast as it took the wraps of the 30 2015 models it had in stock.
