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NMMA Reveals 2004 Market Trends

May 12, 2005
Filed under Uncategorized

The National Marine Manufacturers Association (NMMA), the organization that represents more than 1,500 companies in the recreational boating industry, has released a number of statistics concerning consumer market trends during 2004.
The NMMA says the average price of a new boat last year was $12,360; the average price of a new outboard engine was $9,131; and the average price of a new outboard boat, motor and trailer package was $24,079.
The organization says the five states leading the nation in retail sales of new powerboats, motors, trailers and accessories last year accounted for nearly 35% of the nation’s total retail expenditures on those items. Florida was the leading state, with $2.1 billion in sales; followed by California, $1.2 billion; Texas, $830 million; New York, $630 million; and Minnesota, $583 million.
California replaced Michigan as the state with most boat registrations, 963,379 units versus 953,554 units, respectively.

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