FIM-backed Promoter Adds U.S. Consultant
Heartland Media & Events LLC has been retained by Youthstream, the promotions company that holds global marketing and broadcast rights to several motorcycling world championships, to consult on the development and future direction of those championships and provide media relations services in the United States.
Under a multi-year agreement with the Geneva-based Federation Internationale de Motocyclisme (FIM) – the world governing body for motorcycle sport — Youthstream promotes global championships including the Motocross of Nations and the World Individual Motocross and Supermoto Championships.
Heartland Media and Events said it plans to build broader awareness of those FIM championships in the U.S. market. Under the agreement between Youthstream Action Events and Heartland Media & Events, Heartland will represent the FIM championships in the U.S. market through the 2007 competition season.
Heartland Media & Events LLC is located at 118 East High Street, Suite A, in Mt. Vernon, Ohio, 43050. More information is available from billamick@earthlink.net.
