Powersports Business

Caterpillar acquires Fabick Cat dealer network

Caterpillar has agreed to acquire John Fabick Tractor Co., known as Fabick Cat, a longtime Cat dealer serving Missouri, Illinois, Wisconsin, and Michigan’s Upper Peninsula.

Longtime Indiana Harley-Davidson dealer to close after 47 years

PSB reveals October’s hot aftermarket products

New Bonneville T40 revealed, 1st of 4 Triumph models to drop before 2027

Denago Powersports dealer network surpasses 225

Longtime Indiana Harley-Davidson dealer to close after 47 years

Benson Motorcycles in Muncie will end operations Oct. 31, citing rising costs, lower margins and online shopping.

Dixie Chopper to end mower production, wind down dealer network

Honda brings back versatile NC750X and iconic Gold Wing for ’27 model year

Harley-Davidson teases new Sprint 440 cruiser ahead of expected debut

Royal Enfield unveils new Bullet 650, the oldest bike in continuous production

Ohio Harley-Davidson dealership closes after nearly 40 years

The closure comes about a year after the dealership was sold to new ownership and rebranded from Eastgate Harley-Davidson to 7 Hills Harley-Davidson.

Illinois dealership now recognized as world’s oldest Harley dealer

Pro skater teams with Bassani to launch signature exhaust pipe for H-D Softail

Snow Goer announces its 2027 Snowmobile of the Year

Harley-Davidson joins expanded powersports section at 2026 SEMA Show

Two side-by-sides remain missing after Canadian powersports dealership break-in

AI in the dealership: Trust, but verify

A new report from SAS, based on research conducted with IDC, found that organizations with stronger AI governance, data quality, oversight and accountability practices were significantly more likely to report strong returns on their AI…

6 Easy Tips to Evaluate Your Website

The First 30 Seconds: Where Most Sales Are Won or Lost

5 Numbers Every Retailer Should Track

Marketing That Drives Sales, Not Just Likes

NPDA white paper urges OEM pricing overhaul to meet FTC rules, protect dealers