Smith Optics Partners with Hub360
Smith Optics, Ketchum, Idaho, has begun a strategic partnership with Hub360, developer of an automated online ordering system and information network. The partnership is expected to increase the reach and power of Smith’s distribution and marketing strategies and enhance access and convenience for Smith sales representatives and retail buyers by allowing them to view and order Smith products in one secure online location, the company said.
“Smith’s customized showroom online at hub360.com will allow retail buyers and sales reps to browse product, check availability, and place and track orders,” says Scott Robinson, Smith’s sales manager for online and international sales. Smith’s retailers and reps can place orders 24/7.
Hub360 is an online ordering system and information network for the action sports industry, much like a virtual tradeshow, the company says, that includes more than 22,000 retail, rep and supplier members. Hub360 hosts Supplier Showrooms online and provides a single, secure location where retail buyers and sales reps can view color catalogs, check product availability, place and track orders.
Members can also have access to order status and history, and credit information related to their supplier accounts. Authorized retail buyers are given user names and can access supplier catalogs and make inventory purchases online. Each supplier on the hub has the capability to maintain their customizable Supplier Showroom where new product releases, special event notifications, and any other information can be posted for viewing by reps and retailers.
