New KTM lineup to debut at world’s largest powersports tour
July 6, 2007
Filed under Features
After a five-year lull from the Cycle World International Motorcycle Show, KTM announced it will return this year for the 27th annual event and display its full lineup of recently unveiled street and off-road motorcycles, along with its new sport ATVs, according to Advanstar Communications.
“The 13-stop U.S. tour allows us to showcase our motorcycles in important markets throughout the country to a qualified audience that the shows are known for producing,” said Jeff Salamon, director of marketing for KTM North America, in a press release.
Group Show Director Jeff D’Entremont said in the release they are happy to have KTM back on board this year.
“Our shows offer the perfect platform for consumers to see what’s new and what’s next in the powersports market,” he said. “The addition of KTM and the debut of both their off-road and street products are the perfect complement to our already impressive manufacturer lineup.”
The 2007-2008 Cycle World International Motorcycle Shows will showcase what’s new from more than 17 manufacturers with more than 800 units on display.