KBB.com data shows Q3 used bike trends
December 6, 2013
Filed under Features
Data from Kelley Blue Book shows a decrease in pre-owned motorcycle valuation views in third quarter of 2013 compared to strong interest in the second quarter.
“In the third quarter, there were large drops in interest in most powersport categories compared to Q2 2013,” said Lisa Pelissier, senior powersports analyst at Kelley Blue Book. “However, the second quarter saw a dramatic and unusual rise in interest for cruisers, touring bikes and sport bikes. In Q3, the drops seen were unable to undo the astronomical gains of the previous quarter, keeping interest strong.”
Cruisers and touring bikes, which were up 19 to 62 percent in the second quarter, depending on the individual model, showed steady growth in the touring segment. Seven of the eight touring models received more KBB.com Web hits in the third quarter than in Q2.
Two cruisers on the site, both Harley-Davidson Sportsters, received less hits in the third quarter compared to Q2 (by 17 percent and 13 percent), but both received considerably more interest than they did in Q1.
Sport bikes show a drop in interest across the board, with all vehicles in the Top 10 falling from 16 percent to 25 percent in views compared to the second quarter.