Kawasaki teams up with AMA for loyalty card
October 25, 2011
Filed under News
The American Motorcyclist Association (AMA) and Kawasaki Motors Corp. U.S.A. announced a new opt-in AMA membership affinity program for Kawasaki motorcycle owners.
The AMA Kawasaki Affinity Program includes an exclusive Kawasaki-themed AMA membership card identifying the member as a devoted fan of the Kawasaki brand.
“The Kawasaki brand has a long and impressive history in motorcycling,” AMA president and CEO Rob Dingman said. “That history was on full display this past summer at AMA Vintage Motorcycle Days featuring Kawasaki, Marque of the Year. Now, along with premier membership benefits such as AMA Roadside Assistance, access to the country’s best amateur racing and recreational events, and the knowledge that they support the leading organization that fights for your right to ride, AMA members can demonstrate their Kawasaki loyalty on the face of their AMA card.”
“From the woods to the roadrace course to the motocross track, Kawasaki has a long history of supporting AMA-sanctioned competition,” said Chris Brull, Kawasaki’s director, marketing, at the annual Kawasaki Dealer Meeting on Oct. 11 in Kissimmee, Fla. “That support has always crossed over to the street and trail, with a long list of models — such as the Ninja line of sport bikes, Vulcan cruisers and the KX and KLX dirt models — enjoying a special place in the hearts of American motorcyclists. We’re excited to give our customers the opportunity to tie their passion for Kawasaki to their membership in the AMA.”
Call AMA Membership Services at 800/262-5646 to get a Kawasaki-themed AMA membership card.
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