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Motorcycle sales see slight uptick year-to-date through September, MIC data shows

November 1, 2013
Filed under News

On-highway motorcycle sales saw a huge September, up 16.1 percent year-over-year, but that was only enough to propel the segment up 1 percent year-to-date through Sept. 30.

Through the first nine months of the year, 274,578 motorcycles were sold, with 26,110 of those sales coming in September, according to a Motorcycle Industry Council report. Off-highway motorcycles have seen a big surge lately, up 16.1 percent for September and up 9.4 percent to 55,802 units sold year-to-date. Dual motorcycles also saw a sizeable uptick, up about 8 percent for the month and year-to-date. More than 25,000 dual sport motorcycles were sold through Sept. 30.

ATV is holding steady year-over-year, with a 0.9 percent increase to 164,321 units, however the segment was down 1.4 percent in September. Scooter sales are on a decline, down 6.4 percent for September and down 16.7 percent year-to-date through the end of September to 29,467 units.

The motorcycle segments, both including and excluding ATV, were up 0.9 percent year-to-date through Sept. 30. By the end of the third quarter of the year, 549,577 motorcycles and ATVs were sold.

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