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Suzuki Adds to SCORE Sponsorship

September 26, 2006
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American Suzuki plans to donate a Suzuki QuadRacer LT-R450 ATV to help enhance SCORE Medical operations for the upcoming 39th Annual Tecate SCORE Baja 1000.

To be held Nov. 15-18, the Baja 1000 starts in Ensenada, Mexico, 65 miles south of the U.S. border near San Diego, and ends roughly 1,000 miles later in La Paz, located on the Sea of Cortez near the Southern tip of the Baja California peninsula.

“Our SCORE Medical and Rescue team, which already is as good as it gets in the world of motorsports, will benefit significantly from this significant Suzuki donation,” said Sal Fish, President/CEO of Los Angeles-based SCORE International. “American Suzuki has been an extremely pro-active sponsorship partner with SCORE for nearly two years and we salute the initiative they have taken in adding these new elements to their 2006 associate sponsorship with SCORE.”

“SCORE International is the premier desert racing organization in the world and there isn’t a better place for American Suzuki to be to reach this sizeable market demographic,” said Mel Harris, Suzuki’s Vice President of Marketing.

Team Suzuki plans to enter a factory team in the Class 22 open motorcycle class with Travis Pastrana as the rider of record joined by Andy Grider and Mouse McCoy.

The Baja 1000 annually draws entries from more than 30 U.S. states and approximately one dozen other countries. More than 300 racers are anticipated to enter the competition, which includes 27 Pro and 5 Sportsman classes for cars, trucks, motorcycles and ATVs.

The race will again be televised in the U.S. as a one-hour sports special on NBC TV for the third consecutive year and for the first time, through the efforts of SCORE TV production partner Aura360, will be televised worldwide on ESPN International.

Second unit personnel from Spyglass Entertainment, who is producing a full-length feature film about the Tecate SCORE Baja 1000, also will be doing research and scene shots at the event.

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